Job Description

Job Overview
Sprout Education ( is seeking a dynamic and results-driven Marketing Manager to lead our marketing efforts and drive brand growth. The ideal candidate will possess a strong understanding of various marketing strategies, including social media marketing, content marketing, and performance marketing. This role requires a creative thinker who can effectively manage product promotions, advertising sales, and market analysis to enhance our market presence.

Responsibilities:

• Develop and implement comprehensive marketing strategies to increase brand awareness and drive customer engagement.
• Oversee social media marketing campaigns across various platforms to enhance online presence and community engagement.
• Manage product management processes, ensuring alignment with market trends and customer needs.
• Collaborate with the sales team to create advertising sales strategies that maximize revenue opportunities.
• Conduct market research and analysis to identify new opportunities for growth and improvement.
• Create compelling content for various channels, including blogs, newsletters, and social media posts.
• Monitor and analyze the performance of marketing campaigns using tools such as Google Analytics to measure effectiveness and ROI.
• Prepare and manage the marketing budget, ensuring efficient allocation of resources for maximum impact.
• Utilize WordPress for website management, ensuring content is up-to-date and optimized for search engines.

Skills:

• Proven experience in social media marketing, with a strong understanding of various platforms and best practices.
• Strong product management skills with the ability to identify market needs and develop effective solutions.
• Experience in advertising sales with a track record of driving revenue growth through strategic initiatives.
• Proficient in content marketing techniques that engage target audiences effectively.
• Solid budgeting skills with experience managing marketing budgets efficiently.
• Expertise in performance marketing strategies that deliver measurable results.
• Familiarity with Google Analytics for tracking campaign performance and making data-driven decisions.
• Proficient in WordPress for website management and content updates.

Join our team as a Marketing Manager where you will have the opportunity to make a significant impact on our brand's success while working in a collaborative environment focused on innovation and growth.

SproutEd was born out of a desire to transform the outdated world of Continuing Legal Education. It started as a simple idea: What if legal professionals could engage with CLE courses they actually want to take? We believe in a future where legal education is not a dull requirement but an exciting opportunity for growth and have been on a journey to make this idea a reality since our inception.

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